"

69 Unbundling goodness and expertise

Three of the main tenets of post-professional critique have been:

  1. The professions’ own claims to goodness and expertise
  2. The way group morality and highly abstract forms of knowledge have been bundled together and converted into status and reward [1],
  3. How these have largely survived attempts at organisational reform [2][3].

Welfare states

Why do you think Western societies turned so strongly to welfarism between 1930 and 1980 (to the enormous advantage of legitimate, orthodox healthcare professions like medicine, nursing and physiotherapy), but have turned so strongly away from it since?

The link between goodness and expertise was perhaps first established in the gentlemanly secular health sciences of the 18th century [4][5][6]. Through the Industrial Revolution, medicine’s role as a disciplinary technology directed at improving public health, and its ‘warm friendship’ with the state [7], became increasingly significant [8]. Medicine’s success in ‘conquering’ illnesses that had decimated earlier societies (smallpox, diphtheria, typhoid, etc.), also indexed closely to the 20th century’s cultural desire to find technical solutions to human problems [9], and led to the ‘morally satisfying’ alliance between the health professions and the welfare state [10][11]. Along the way, ethical, service, and care values, were laminated onto the health professions, giving them the tools to turn abstract knowledge into social and economic capital.

We know that goodness and expertise are vital to the professions because there have been many occasions when one or other has been threatened. Numerous cases of medical malpractice and reports of ethical misconduct, for instance, have seen the public’s trust in doctors decline [12][13][14][15]. Deborah Lupton has commented on what she called the ‘cultural crisis of modern medicine’, in which healthcare under capitalism is perceived as largely ineffective, overly expensive, under-regulated and vastly inequitable’ [16].

In recent years, health professionals have been accused of being ‘agents of the capitalist state’ [17], for being patriarchal, racist, discriminatory, ableist, ageist, homophobic, and heteronormative’ (ibid). ‘What is common to all these challenges’, Pamela Abbott and Liz Meerabeau argue, ‘is their dissent from the view that professionals can define problems and solutions to them, that professional practice is disinterested and client-centred, and that the caring professionals have a scientific knowledge base that enables them to be objective and value-free’ (ibid). Repeated critiques like this, reflect the fact that the professions’ claims to goodness and expertise are being treated with increasing scepticism. As a result, ‘The generic ideal traits of service, altruism and goodness have been increasingly unbundled from the role of guarantor of expertise in contemporary society’ [18].

Post-professionalism reminds us that there is nothing inherent in goodness or expertise that demands the person be a professional, and there is nothing innate in professionalism that makes the person a good person or knowledgable practitioner. After all, civic society functioned for thousands of years before the invention of the health professional, and there are many things we trust in life that are not controlled by professional elites. Perhaps this vulnerability explains why the professions indulge in ‘normative strategies of defence, boundary keeping, entitlement to substantial earning and maintaining public plausibility as central to professional performance’ (ibid)? Perhaps, as Edgar Burns argues, goodness and expertise speak more to professionals’ attempts to ’lean the market in their favour’ (ibid), than to be true public servants? After all, if the success of a health profession was judged by how well it increases the ability of people to look after themselves, then we would have lost most professions by now, either because they had succeeded, or because they had demonstrably failed. And yet, the professions persist, and so do the health problems they claim to be the response for.

Needs and wants

Sometimes the simplest questions are the hardest to get your head around. This is particularly true with the question “why do we still need health professionals”? But this is exactly the question that post-professionalism tries to tackle.

What are your answers to this question? (Try if you can to think ‘against’ the seeming obviousness of the question.)

So, perhaps we have arrived at a point where the goodness and expertise of the health professions are no longer accepted uncritically? Andy Grossman has asked whether professions like medicine would still even be thought of as a profession if it lost its social prestige and authority [19]? And Jonathan Gabe has asked whether healthcare in the hands of consumers would even need professionals [20]. These questions suggest that some, at least, believe that the professions are now much more reliant on their cultural legacy than any innate qualities of goodness and expertise. Post-professional scholars like Grossman and Gabe are, therefore, much more likely to ask whether the health professions have become a convenient accompaniment to poor health, rather than an effective response to it.

But it is also perhaps worth reiterating here, that post-professional critiques are not suggesting that the professions are neither good nor expert, only that claims to goodness and expertise should not be seen as ‘fact’, but as claims made by the professions in service of their social goals and, therefore, open to challenge in a manner that the professions themselves have been historically reluctant to perform.


  1. Gorman-Badar D. Particularizing an internal morality of physical therapy. Phys Ther. 2021
  2. Burns EA. Theorising professions: A sociological introduction. Cham, Switzerland: Palgrage Macmillan; 2019
  3. Kuhlmann E. Modernising health care: Reinvesting professions, the state and public. Bristol: The Policy Press; 2006
  4. Reader WJ. Professional men: The rise of the professional classes in nineteenth-century England. London, UK: Weidenfeld & Nicolson.; 1966
  5. Perkin H. The rise of professional society. London, UK: Routledge; 1989
  6. Kuhn T. The structure of scientific revolutions. Chicago, IL: University of Chicago Press; 1970
  7. Bertilsson M. The welfare state, the professions and citizens. In: Torstendahl R, Burrage M, editors. The formation of the professions: Knowledge, state and strategy. London, UK: Sage; 1996. p. 114-133.
  8. Sennett R. The corrosion of character: The personal consequences of work in the new capitalism. New York: Norton; 1998
  9. Cruess SR, Johnston S, Cruess RL. “Profession”: A working definition for medical educators. Teaching and Learning in Medicine. 2004;16:74-76.
  10. Maister D. True professionalism. New York, NY: Free Press; 1990
  11. Halliday TC. Beyond monopoly: Lawyers, state crises and professional empowerment. Chicago, IL: University of Chicago Press; 1987
  12. Gabe J, Kelleher D, Williams G. Challenging medicine. London: Routledge; 1994
  13. Riska E. Health professions and occupations. In: Cockerham WC, editor. The Blackwell companion to medical sociology. Malden, MA: Blackwell; 2005. p. 144-158.
  14. McWhinney IR. Changing models: The impact of Kuhn’s theory on medicine. Fam Pract. 1984;1:3-8.
  15. Donabedian A. Explorations in quality assessment and monitoring: Vol. 1. The definition of quality and approaches to its assessment. Ann Arbor, MI: Health Admin Press; 1980
  16. Lupton D. Medicine as culture: Illness, disease and the body in western society. London: Sage; 2012
  17. Abbott P, Meerabeau L. Professionals, professionalization and the caring professions. In: Abbott P, Meerabeau L, editors. The sociology of the caring professions. London: UCL Press; 1998. p. 1-19.
  18. Burns EA. Theorising professions: A sociological introduction. Cham, Switzerland: Palgrage Macmillan; 2019
  19. Grossman A. Is professionalisation always to be desire? Paper for the Royal Society for the Encouragement of Arts, Manufacture and Commerce. 2004
  20. Gabe J, Bury M, Elston MA. Key concepts in medical sociology. London: Sage; 2005

Licence

Icon for the Creative Commons Attribution-NonCommercial 4.0 International License

Physiotherapy Otherwise Workbook Copyright © 2025 by David A. Nicholls is licensed under a Creative Commons Attribution-NonCommercial 4.0 International License, except where otherwise noted.